Free Ebook The Art and Craft of Case Writing, by William Naumes, Margaret J. Naumes
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The Art and Craft of Case Writing, by William Naumes, Margaret J. Naumes
Free Ebook The Art and Craft of Case Writing, by William Naumes, Margaret J. Naumes
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This practical, comprehensive and multidisciplinary guide takes readers through the entire case-writing process, including the development of objectives, data collection, drafting the case, testing and revising, and the development of polished teaching notes. Skills for writing both teaching cases and research cases are included. The authors draw on their experience as case writers, and facilitators of case-writing workshops to take the reader through the entire case-writing process. The book is generously illustrated throughout with examples and anecdotes from the authors experiences.
- Published on: 2011-09-01
- Original language: English
- Number of items: 1
- Dimensions: .0" h x .0" w x .0" l, .0 pounds
- Binding: Hardcover
- 320 pages
Most helpful customer reviews
3 of 4 people found the following review helpful.
The art and craft for case writing
By Pedro Balili
This is an excellent book for case writing. I really like the examples found at the end of the book regarding a real case situation and the decision made at the end of the company. I also like the ways we can compare and contrast the format of a case study and the actual case I am writing about.
The author has authority about this subject matter by the credentials mentioned in the book. Moreover, the division about the student learning case and the professor's instruction manual is confusing. It seems that the student's case needs improvement and the instructor's manual is the finished product. I find the instructor's manual very captivating in terms of the comprehensiveness of the case analysis. That is why I like this book because I patterned my own case writing and analysis from the student case towards the instructor's manual, although I have no intentions of teaching how to write case studies in the university.
1 of 2 people found the following review helpful.
Great helper
By Circe E. Niezen
It's an excellent book to start in the art of case writing, really helpful and easy to follow
2 of 4 people found the following review helpful.
A must for beginners
By Parolin Giampietro
As a beginner in case writing I have found this book really helpful in grasping what is really essential. At the same time I believe I'll go back when refining my cases.
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